You may not be able to see it, but even covered by a Covid mask, Bobby Thomas’s smile lights up the meat counter he presides over at Andronico’s Market. Day in and day out, the 6-foot-3-inch butcher is there with a kind word and helpful suggestions for his customers at the Inner Sunset store.

Barry O’Reilly’s two-year-old greets Bobby with laughter, “Bobby, Bobby,” he shouts as they approach the meat counter, his little arms reaching out from the shopping cart in glee. Thomas obliges his young fan by juggling sausages, three at a time. “It’s the highlight of his week,” his dad said. “Bobby is the hero of the neighborhood.”

Thomas pulls out all the stops on Easter, Halloween, Mothers’ Day, and Christmas. Ditching his white coat, Bobby the Butcher becomes “Bobby the Bunny” in full rabbit costume. He’s the only Andronico’s worker who regularly “dresses up” for Easter. And he spreads that good cheer beyond the meat counter.

For the past 25 years, Bobby the Bunny has been appearing on Easter at The Family House, a home away from home for families of seriously ill children receiving treatment at the University of California San Francisco Benioff Children’s Hospital. Thomas was invited by a customer who saw him in costume at Andronico’s one Easter. (At that time, the Family House was on Irving Street and Second Avenue. Today, it is on Mission Bay Boulevard North, walking distance from the new hospital.)

An invite that changed everything

He accepted his customer’s invite and was immediately hooked, he said. “Seeing the families and children and realizing how their life was shifting, it’s heartbreaking. I just want to help.” Thomas continued, “In families with two working adults one has to quit their job. There are medical bills, often other children to care for. I want to help by bringing joy.”

Founded in 1981, the Nancy & Stephen Grand Family House is nonprofit providing free, temporary housing to families of children under treatment who live more than 50 miles from the hospital. Over the course of a year, some 4,000 families, many of them low-income, have been hosted, said CEO Alexandra Morgan.

But joy is not Thomas’ only contribution. For the past eight years, he’s also raised funds and collected new toys for the house. His “Big 5-0 birthday,” held two years ago at the Folsom Street Foundry, raised $25,000 for Family House.

Some of his grocery customers have become donors. The Inner Sunset Park Neighborhood Association publicizes Thomas’ fundraising campaign in its newsletter. Lifelong friend Robert Dudum, owner of the Parnassus Heights Pharmacy, has donated Easter baskets full of toys for the last 20 years.

Thomas reaches out relentlessly to let people know about the Family House. After telling 7th graders at St. Anne School about it, students raised $3,000 for the program. He also recruited some of his friends. “One puts on puppet shows, another teaches carpentry,” he said. “They do what they can. I even got some of them involved in delivering furniture to a single mother in Hayward.”

Thomas, the youngest of five children, was born and raised in San Francisco, and now lives alone several blocks from Andronico’s Irving and Funston store. He attended Lincoln High, working after-school at the old Petrini’s Market at 25^th & Irving. That job evolved into his current position at Andronico’s. “I learned butchering on the job and by attending classes at our union,” he said.

No one left out on the holidays

Before the pandemic, when close contact was allowed, the children were able to touch Bobby the Bunny and he them. Easter celebration started with a special lunch, then staff gathered the families in a long line and marched them outside to the courtyard where Bobby the Bunny danced, handed out Dudum’s Easter baskets, then led the children on an Easter egg hunt.

Outside the house, firemen gathered in their trucks while policemen wandered through the crowd. “I wanted to blow their minds. I wanted them to know that even though they were in the hospital, they could still celebrate Easter.”

The pandemic greatly limited in-person involvement, but it takes more than that to keep this Easter bunny away. A week before Christmas 2020, Thomas realized he better organize some festivities for the kids. “We still need to celebrate.” Bobby the Bunny is not limited to just one holiday.

So, Thomas made some calls and got the police department to send 20 cars. Santa, reindeer, elves and, of course, Bobby the Bunny joined the parade. Lights and music accompanied the entourage’s multiple loops around the building. “I wanted the children to know that Santa still comes to visit even though they’re in the hospital and there’s an epidemic.”

“Family House loves Bobby and thank God that Bobby loves Family House,” said CEO Morgan. “Bobby has a heart that’s bigger than the outdoors, and he could rightfully claim his role in working daily on equity and inclusion for the least of us.” 

Thomas said he’s just a “people person, always trying to figure out a way to alleviate the pain of others.”